On Sept. 29, 2021, Netflix added another way for you to fall in love with your favorite shows and movies: a billboard on Sunset Boulevard in Los Angeles. This isn’t just a regular Netflix billboard teasing an upcoming premiere or highlighting stellar performances. No, this is a colossal marquee designed with the fan in mind.

“Don’t give up on your dreams. We started with DVDs,” read the very first billboard. And from there, every week’s slogan meets the moment — and stops drivers in their tracks to create even more traffic on LA’s most famed road. 

But not everyone gets to experience the magic of seeing the words “Penn Badgley is hot. Joe Goldberg is not” or “Eddie Freakin Munson” towering over the city. So, we’re here to make sure fans are caught up on the cultural conversation with every single billboard ever, updated weekly with the latest Sunset Boulevard installment. And, don’t forget, as the billboard once said: “Tudum is pronounced Tudum in every language.”

April

April 3, 2026
LOVE ON THE SPECTRUM IS BACK (thank god) 

March

March 25, 2026
It's not a spoiler. It's the title. PREMIERING TOMORROW

March 24, 2026
BTS: The Return, a new documentary about the making of the album ARIRANG. 

March 13, 2026

March 4, 2026
Happy Harry Styles Day to all those celebrating 🤩 🪩

February

Feb. 25, 2026
SIX HOURS

Feb. 18, 2026
See you tonight, Peter Sutherland.

Feb. 13, 2026
Whether you’re on the shelf or the staircase…

Feb. 4, 2026
ARMY WE ARE SO BACK

January

Jan. 29, 2026
Good morning, Benedict Bridgerton 

Jan. 24, 2026
live life the poppyalex way

Jan. 14, 2026
Ben & Matt movies forever. THE RIP is now playing. 

Jan. 5, 2026
❤️ 

December 

Dec. 30, 2025
“Let’s end this, kid.”

Dec. 27, 2025  
24/7 until January 2

Dec. 19, 2025
respectfully. 

Dec. 12, 2025
Get your Knives Out. 

Dec. 03, 2025
ADDRESS HIM BY HIS FULL NAME 

Nov. 26, 2025
DO YOU COPY?

Nov. 6, 2025
We're all moving to @sesamestreet November 10 ❤️

Nov. 2, 2025
the movie guillermo del toro was born to make

October

Oct. 24
HAPPY HUNTR/X HALLOWEEN 💫

Oct. 12 
Spice up your life 🖤 ✌️

Oct. 2
I'm Thinking of Ending Things Pieces of Her Stowaway Unbelievable Velvet Buzzsaw Wanderlust Wayward Toni Collette's Netflix resume is stacked

September

Sept. 25
Still recovering from Black Rabbit

Sept. 17
RT for the 3x UNDISPUTED World Champion TERENCE "BUD" CRAWFORD 

Sept. 12
Time to press play 👀

Sept. 5
Do as Mother Monster says!

August

Aug 27
the #1 way to say "no" of the summer

Aug 14
me too tho

Aug 6
🖤

July

July 30

July 26
Go to your home and watch Happy Gilmore 2!

July 18
MEG. STALTER.

July 10
fit check for their number one era! 

July 4, 2025
Game over.

June

June 27, 2025
DO NOT do it 

June 20, 2025
Forwarding all therapy bills to Wellsbury, MA. 

June 3, 2025
This message was endorsed by T.O.P, Lil Yachty, and Martha Stewart

May

May 31, 2025
5 hours until #TUDUM!

May 23, 2025
i refuse to say goodbye to them
📺: big mouth: season 8, now playing

May 19, 2025
ill nvr complain about my prom again

May 10, 2025
i love love

May 2, 2025
and colman domingo, and will forte, and kerri kenney-silver, and marco calvani, and erika henningsen

April

April 26, 2025
GOODBYE JOE GOLDBERG

April 17, 2025
Bernies? Barnies? BLACK MIRROR

April 4, 2025
its us, rethinking our lives as a ✨ family ✨ THE LIFE LIST is now streaming

March

March 28, 2025
CORDELIA CUPP 

March 21, 2025
Four one-shot episodes later...

March 12, 2025
See you soon @mulaney 👀 Everybody's Live with John Mulaney TONIGHT @ 10PM ET | 7PM PT LIVE on Netflix every Wednesday

March 6, 2025
From Honório Gurgel to Sunset Blvd. Larissa: The Other Side of Anitta is now playing.

February

Feb. 26, 2025
Andie Anderson you would have loved Running Point.  

Feb. 23, 2025
The Screen Actors Guild Awards air LIVE on Netflix tonight at 8PM ET / 5PM PT 

Feb. 12, 2025
COBRA KAI NEVER DIES

January

Jan. 31, 2025
WEDNESDAY. SQUID GAME. STRANGER THINGS. #NextOnNetflix

Jan. 23, 2025
Night Agent reporting for duty. 

Jan. 15, 2025

Jan. 3 2025
In case you needed a reminder...HNY! 🎉

December

Dec. 26, 2024
we just gave your christmas lights a whole new meaning. SQUID GAME IS NOW STREAMING

Dec. 24, 2024
IT'S NFL CHRISTMAS GAMEDAY EVE -- 1 PM ET 🏈 #KCvsPIT 4:30 PM ET 🏈 #BALvsHOU Halftime of Ravens vs. Texans 🐝 BEYONCÉ #NFLonNetflix

Dec. 21, 2024
Adam Brody's impact

Dec. 20, 2024
The Six Triple Eight is now playing 🫡

Dec. 19, 2024
MERRY VIRGIN RIVER-MAS 

Dec. 18, 2024
ONE WEEK UNTIL NFL CHRISTMAS GAMEDAY FEATURING BEYONCÉ 

Dec. 17, 2024
Carry-On is a Christmas movie.

Dec. 16, 2024
There's a new season of The Great British Baking Show: Holidays under the tree 🎄

Dec. 14, 2024
12 DAYS UNTIL #SQUIDGAME2 

Dec. 13, 2024
Seasons greetings, Lambily ❤️

Dec. 3, 2024
A NONSENSE CHRISTMAS WITH SABRINA CARPENTER 🎄 December 6 @ 9PM ET | 6 PM PT

November

Nov. 21, 2024
Cowboy Carter’s comin’ to town! CHRISTMAS DAY. BEYONCÉ. NFL LIVE ON NETFLIX. 

Nov. 16, 2024
The baddest man on the planet 🥊

Nov. 13, 2024
WHO YOU GOT? PAUL V. TYSON LIVE on NETFLIX. THIS FRIDAY november 15 8 PM ET | 5 PM PT #PaulTyson

Nov. 3, 2024
you know the one

October

Oct. 29, 2024

Oct. 25, 2024
💟 FOUR DAYS LIVIES 💟

Oct. 10, 2024
Ali Wong: Single Lady is now playing!

Oct. 3, 2024
Hi. It's officially Heartstopper season!!! 🍂

September

Sept. 26, 2025
Don't let the name fool you. Nobody Wants This is now playing! 

Sept. 20, 2024
ok i have so many thoughts... 📺: monsters: the lyle and erik menendez story, now playing

Sept. 12, 2024
send me to rome immediately!!!! 

Sept. 6, 2024
We all follow at least one "perfect couple" we suspect is lying

August

Aug 29, 2024
KAOS IS NOW PLAYING ⚡️

Aug 15, 2024

Aug 8, 2024
☂️☂️☂️☂️ BRELLIES FOREVER ☂️☂️☂️☂️

Aug 6, 2024
We couldn’t let London have all the fun… March 2025 – Broadway turns upside down. Sign up for priority ticket access at StrangerThingsBroadway.com

July 

July 31, 2024

July 19, 2024
COBRA KAI NEVER DIES 

July 12, 2024
A vital PSA courtesy of the Dallas Cowboy Cheerleaders

July 4, 2024
Axel Foley is back in the 90210.

June

June 28, 2024
Second favorite 3 words: A FAMILY AFFAIR

June 21, 2024
UNDER PARIS 🤝 Los Angeles 

June 15, 2024
if the carriage is rockin' don't come a knockin'

June 8, 2024

May

May 29, 2024
Polin really gave us everything.

May 23, 2024
Any questions?

May 15, 2024
SIX HOURS UNTIL BRIDGERTON SEASON 3

May 4, 2024
it's like Sunday Night Football but better. THE GREATEST ROAST OF ALL TIME: TOM BRADY will be live on Netflix tomorrow at 5pm!

April

April 26, 2024
"sent from iphon"

April 20, 2024
Zack Snyder's Rebel Moon — Part Two: The Scargiver is Now Snydering.

April 15, 2024
Have you appreciated Gillian Anderson today?

April 4, 2024
Couldn't find a post-it so...

March

March 29, 2024
i am unwell

March 14, 2024
The chicken suit scene in The Gentlemen will go down in history.

March 9, 2024
hey @milliebobbybrown i think you dropped this 👑

February

Feb. 28, 2024
I'm flattered. 

Feb. 23, 2024
Avatar: The Last Airbender is now playing.

Feb. 16, 2024

Feb. 12, 2024

Feb. 1, 2024

January

Jan. 17, 2024
Which Fool Me Once twist shocked you the most? 

Jan. 15, 2024
🛩️ LIFT is now streaming 🛩️ 

Jan. 5, 2024
Respect Mother and watch The Brothers Sun this weekend. 

December

Dec. 28, 2023
Fireplace For Your Home comes in Original, Birchwood, and Classic. 

Dec. 23, 2023
Same, Santa. Same.

Dec. 8, 2023

November

Nov. 29, 2023
“I love you, Mom. Now I’m going to beat your ass.” 

Nov. 23, 2023
LEO HIVE RISE UP

Nov. 17, 2023
Forever our Queens. 

Nov. 10, 2023
Michael Fassbender delivers soothing (and a bit terrifying) advice like this in David Fincher’s The Killer. Now on Netflix.

Nov. 6, 2023
Sly wrote Rocky. Sly wrote Rambo. Twenty three movies later -- Sly's telling his own story.

Nov. 1, 2023
*tap* *tap* *tap* 🎤 is this thing on? 

10 years of stand-up down, 11,327 to go!

October

Oct. 26, 2023
I’m a prehistoric mouse, duh!

Oct. 18, 2023
The real privilege is being haunted by Carla Gugino.

Oct. 11, 2023
No but how does one become a Beckham?

Oct. 5, 2023
Often imitated, never duplicated.

September

Sept. 28, 2023
Netflix will mail its final DVD on Sept. 29, 2023. But the red envelope remains an enduring symbol of our love of entertainment.

Sept. 21, 2023
Scoops Troop assemble! Get a taste of life in Hawkins with seven unique ice cream flavors, now at @Walmart! 

Sept. 18, 2023
This Friday!

Sept. 7, 2023
That’s my captain. 🫡

August

Aug 30, 2023
🏴‍☠️ STRAW HATS YOUR CAPTAIN HAS A MESSAGE 🏴‍☠️

Aug 25, 2023
You're So Not Invited to My Bat Mitzvah is now streaming so you can relive the pain from a safe distance!

Aug 17, 2023
To All The Boys I've Loved Before came out 5 years ago today! 

Aug 11, 2023
But just like your ex, Heart of Stone is full of unpredictable mind games!

Aug 2, 2023
Heartstopper Season 2 premieres in 12 hours! 🍂

July

July 28, 2023
Ladybug & Cat Noir, The Movie? Miraculous! 

July 20, 2023
This billboard is not a clone…right?

July 13, 2023
 🧡OITNB FOREVER 🧡

July 7, 2023
What are you? 
I'm Nimona!

June

June 28, 2023
No spoilers for The Witcher Season 3... except this one:

June 22, 2023
Kinda has a ring to it, no?

June 16, 2023
Sorry to this billboard. #TUDUM

June 8, 2023
Siri, play Graduation (Friends Forever) by Vitamin C

June 1, 2023
Please make sure your tray tables are in the upright positions, Manifest’s final 10 episodes will be arriving on Netflix in just 12 hours

‘Manifest’ Sunset marquee

Manifest Sunset Marquee

May

May 25, 2023
Arnold then: I’ll be back! 
Arnold now: I’m back! 

FUBAR is now on Netflix 

May 18, 2023
Lana Condor took over the Netflix marquee to send her “little sister,” Anna Cathcart, this message: 

May 11, 2023
In 12 hours, The Mother will be mothering on Netflix!

April

April 26, 2023
They call him Baby J out in these streets.

April 19, 2023
Lupin apparently didn’t like that we announced the release date of Part 3…

April 18, 2023
Well, we said anything could happen…

April 6, 2023
Steven Yeun and Ali Wong are SERVING.

March

March 30, 2023:

March 22, 2023
In this house, we ship Wesper.

March 25, 2023
Consider this your sign to watch more K-dramas.

March 7, 2023
To quote Guillermo del Toro:

March 5, 2023
The morning after #ChrisRockLive

March 3, 2023
24 hours until Chris Rock: Selective Outrage hits Netflix! #ChrisRockLive

February

Feb. 23, 2023
Note to self: This is what happens when you tell the Pogues they can’t have a billboard for Outer Banks 3.

Feb. 17, 2023
Sounds like The Perfect Date, right? Let’s Set It Up!

Feb. 13, 2023
If at any point this week you feel bummed that you’re single, think about it like this:

Feb. 6, 2023
When “throwback” shows take place the year you were born…

January

Jan. 27, 2023
You People got me thinking…

Jan. 19, 2023
Can’t wait to see which of our 2023 movies I decide to make my entire personality. #NetflixSaveTheDates

Jan. 11, 2023
On a scale of Ginny to Georgia, where are you today?

Jan. 5, 2023
Which Kaleidoscope do you think first-time viewers should start with? Drop your recommendation:

2022

December

Dec. 29, 2022
What do you think, @lilycollins?

Dec. 23, 2022
Friends don’t let friends tweet Glass Onion: A Knives Out Mystery spoilers.

Dec. 8, 2022
Jenna Ortega must be exhausted from carrying around all that talent…

November

Nov. 30, 2022
I really thought she’d like: Dance Like N̶o̶b̶o̶d̶y̶ Wednesday Addams is Watching

Nov. 24, 2022
A film for the whole family. A joke just for the dads.

Nov. 17, 2022
*Wikipedia deep dive the instant The Crown’s end credits start to roll*

Nov. 10, 2022
*grabs popcorn*

Nov. 3, 2022
She deserves a Millie Bobby crown 👑

October

Oct. 26, 2022
Thanks for the nightmares, @RealGDT

Oct. 19, 2022
TBH it depends on the day.

Oct. 6, 2022
The Redeem Team Forever.

September

Sept. 29, 2022
Do we ever! 
Spongebob: Get Cooking, Heads Up! Netflix, OXENFREE, Knittens, Into the Dead 2: Unleashed, and Asphalt Xtreme are just a few of the games now available to play on the Netflix mobile app.

Sept. 23, 2022
Brazil, Morocco, London to Ibiza. Straight to LA, New York, Vegas to Africa. Fans all around the world, no matter the language, say “TUDUM”

Sept. 16, 2022
Watches Do Revenge once:

Sept. 9, 2022
Words to live by.

August

Aug. 31, 2022
The Me Time love is real!

Aug. 29, 2022
You wouldn’t believe how many stamps this needed…

Aug. 17, 2022
Forever grateful to Mindy Kaling for bringing Maitreyi Ramakrishnan — and Devi Vishwakumar — into our lives!

Aug. 10, 2022
It took Neil Gaiman 35 years to see The Sandman on screen, and it was worth every second we waited.

Aug. 3, 2022
We 💖 you.

July

July 28, 2022
Not that there was any doubt, but:

July 20, 2022
Would you rather be chased by Chris Evans or chase after Ryan Gosling?

July 13, 2022
When you read Sea Beast, whose voice do you hear: @MoneyLynch, @AlyssaEdwards_1 or @eileen_davidson??

July 6, 2022
The man, the myth, the legend.

June

June 29, 2022
AT ALL COSTS!!!

June 22, 2022
 And it’s killing me not to tell you…

June 15, 2022
Jennifer Lopez always had my love — no “if”

June 8, 2022
If you love Adam Sandler the way Adam Sandler loves basketball, then Hustle is the movie for you!

June, 2, 2022
“Dear Billy,” on a loop.

May

May 26, 2022
Did you see that? 

Did you see that?

May 18, 2022
After watching Senior Year, I just wanted to say…

May 11, 2022
Sure, soulmates are cool... but have you found the Jane Fonda to your Lily Tomlin?

May 4, 2022
And ever and ever and ever and 🍂

April

April 28, 2022
I’m going to regret asking this….

April 22, 2022
🍂 Happy Earth Day 🍂

April 13, 2022
Sweet billboard baby!

April 6, 2022
Now on Netflix: All of Us Are Dead, Business Proposal, Anitta: Made in Honório, Back to 15, Cable Girls, Crash Landing on You, Double Dad, Elite, The House of Flowers, I Am Georgina, Juvenile Justice, Rebelde, The Queen of Flow, The Platform, Through My Window, Twenty Five Twenty One.

March

March 30, 2022
Can’t prove it’s not cake.

March 23, 2022
Bridgerton taught me that tawdry gossip is not messy if it’s 𝓯𝓪𝓷𝓬𝔂

March 18, 2022
This is how you stay on top. Top Boy Season 2 is now on Netflix.

March 9, 2022
To be fair, I had been calling Mark Ruffalo “daddy” way before watching The Adam Project.

March 2, 2022
“Oscar winner Kirsten Dunst” just sounds right.

February

Feb. 23, 2022
Donda West was a jeen-yuhs too.

Feb. 16, 2022
👀

Feb. 11, 2022
Is there football on this weekend?

Feb. 2, 2022
The tweet on the internet about the billboard on the street about The Woman in the House Across the Street from the Girl in the Window.

January

Jan. 27, 2022
“I’d be amazing on top of the Cheer pyramid!!”
(I shout from my couch with a mouth full of Doritos)

Jan. 19, 2022
Ozark fans — you have less than two days!

Jan. 12, 2022
Don’t wait until tomorrow to tell someone you cherish them.

Jan. 5, 2022
Once again, we are begging you…

2021

December

Dec. 29, 2021
After watching Don’t Look Up, I’m going into 2022 like…

Dec. 22, 2021
I mean, it’s only a train ride away… wanna go halfsies @hbomax?

Dec. 15, 2021
You can always count on Jaskier to get the word out.

Dec. 9, 2021
Siempre.

Dec. 2, 2021
Her first — but far from her last! 
Congratulations to Halle Berry for a tremendous directorial debut.

November

Nov. 25, 2021
Feeling grateful.

Nov. 10, 2021
This is the last time I let @TheRock decide what to put on the Netflix marquee...

Nov. 4, 2021
sᴉɥʇ ʇoƃ noʎ

October

Oct. 31, 2021
Happy Halloween.

Oct. 15, 2021
A friendly reminder now that You Season 3 is finally out.

October 9, 2021
Traffic hits different after Squid Game.